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Course Details

BA (Hons) Design Communication

Sunway University

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Description

Course DETAILS

  • Description

    The 21st century communication designer is one who not only develops a message content for printed or electronic media, with emphasis on aesthetics in media, but also has the ability to create new media channels to ensure the message reaches its target audience.

    This programme aims to nurture passionate, creative thinkers who have a good understanding of key communication and information design concepts towards the application of these to new design trends and projects. It builds on and values the understanding of historical and contextual referencing and the capability to source for original materials through research. You will be engaging with traditional areas of communication as well as having access to cutting edge design, technology, software and digital media. From a broader perspective, you will be encouraged to not only develop your individual creative skills, but also your teamwork and networking skills through participation in creative collaboration teams.

    This degree is validated by Lancaster University and upon successful completion of the programme, graduates are awarded two certificates; one from Sunway University and another from Lancaster University.

    Field of Study

    Audio-Visual Media & Production

    Duration (Years)

    3

    Course Fees

    RM 75,300 (USD 17,929)

    MQA No.

    PA8091

    Degree Type

    Internal Degree

  • Intake (Month)
    January; March; August

Entry Requirements

  • A-Level

    Minimum 8 points

  • UEC

    Maximum 28 points from 5 subjects (all Grade Bs)

  • Matric/Foundation

    Australian Matriculation ATAR 55
    Canadian Matriculation 55%
    Monash University Foundation Year 55%
    Sunway Foundation in Arts CGPA 2.0
    Sunway Foundation in Science Technology CGPA 2.0

  • SPM/STPM

    Average C or CGPA 2.0 (Minimum 2 principals)

  • Others
    IInternational Baccalaureate Completed with minimum 24 points (excluding bonus points)

    Specific Requirements
    Contemporary Music (Audio Technology)
    All candidates must undertake a live audition. To prepare three 1.5-minute pieces to be sung or performed on any instrument of their choice. Please contact [email protected] for more details.
  • Diploma

    Sunway Diploma in Related Field* CAVG 50% or CGPA 2.0

    *Sunway Diploma holders may obtain advanced standing if credit transfer requirements are met.

  • English Requirements
    IELTS or equivalent 6.0

Programme Structure

  • Year 1

    Creative Thinking

    Drawing Techniques & Process

    History of Art & Design

    Introduction to Computer Graphics

    Digital Photography

    Design Thinking & Practice

    Introduction to Visual Communication

    Digital Storytelling

    Advanced Computer Graphics

    2D & Animation Principle

  • Year 2

    Digital Illustration

    Web Design & Interactivity

    Packaging in Graphic Design

    Digital Animation (3D)

    Design & Typography

    Design Enterprise

    Visual Communication & Graphic Design

    Motion Graphics Design

    Digital Publishing

    Electives (choose 1 in year 2)

    Advanced Photography

    Ceramic Arts

    Sustainable Design

  • Year 3

    Visual Culture and Technology

    Major Research Project

    Industry Based Project

    Internship (3 months)

    Final Year Project

  • Others

    Additional MOHE compulsory General Studies Subjects - for Local Student

    Islamic and Asian Civilisations

    Ethnic Relations

    Community Service

    Bahasa Kebangsaan A (applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu)

    Additional MOHE compulsory General Studies Subjects  - for International Student

    Malay Language for Communication 2

    Malaysian Studies 3

    Community Service

Additional Information

  • Fees
    RM 75,300 (USD 17,929)

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