Course Details

Bachelor of Business Administration (Hons)

Asia e University




  • Description

    The programme is designed to provide students with the knowledge, skills and competencies required to excel as managers and executives in the challenging world of business administration and management. It is a unique programme that integrates the fundamentals of business knowledge, business skills and management capabilities that will ensure our graduates to be most appreciated at the global workplace. The programme is aimed at maximum flexibility and to expose students to business from a global perspective. 

    Field of Study

    Business Management & Administration 

    Duration (Years)


    Course Fees
    RM 61,168 (USD 14,270)
    MQA No.

    A 9101

    Degree Type

    Internal Degree

  • Intake (Month)
    January, May, September

Entry Requirements


    STPM OR equivalent qualifications with minimum Grade C (CGPA 2.0) in two (2) subjects; AND pass in Mathematic and English Language at SPM or equivalent;

  • A-level

    Minimum Grade C (CGPA 2.0) in two (2) subjects; AND pass in Mathematic and English Language at O level or equivalent

  • Others

    Other recognised equivalent qualifications;

  • English Requirements

    Minimum score of 5.5 for IELTS; OR its equivalent.

Programme Structure

  • Core Subjects

    Principles of Management

    Business Mathematics

    Office Application Software

    Introduction to Financial Accounting

    Principles of Marketing

    Business Statistics


    Introduction to Finance

    Human Resources Management


    Organisational Behaviour

    Operations Management

    Business Law

    Management Information System

    International Business

    Business Research Method

    Strategic Management

  • Concentration Areas (Choose 1)

    Marketing & E-Commerce

    Accounting & Finance

    Business Information System

  • Elective Subjects
    (Choose 4)

    Service Quality Management

    Business Communication

    Event Management

    Record Management

    Project Management

  • General Subjects (Intl Students in Malaysia)

    Academic Writing

    Comparative Ethics

    Social Responsibility Project

    Malaysian Studies III

    Malay Language & Communication II

  • General Subjects (Intl Students Abroad)

    Academic Writing

    Comparative Ethics

    Social Responsibility Project

    Fundamentals of English Grammar

    The Web Economy

  • University Compulsory Subjects (UCS)

    Information Literacy & Research Skills II

    Entrepreneurship in Asia

Additional Information

  • Fees
    RM 61,168 (USD 14,270)

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