Course Details

Bachelor of Events Management (Hons)

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Description

The Bachelor of Events Management (Hons) programme prepares graduates who can be engaged as specialists in planning and executing a range of routine and complex events. You will acquire the essential knowledge and skills needed to develop yourself into a confident and creative individual capable of working in multidisciplinary event and meetings environment. The Events Management programme will provide you with specialised theoretical knowledge and practical skills to manage diverse events, preparing you for a career that is filled with fun and excitement. You will be involved in practical work, training, educational field trips, work exposure experience, designing and planning events under the guidance of lecturers. You are even instructed to attend and participate in real events as part of the requirement of the courses. Key industry players and event technical specialists are often invited to share their vast experience as well as challenges faced to further enhance your learning in this specialised field.

Field of Study

Hospitality & Tourism

Duration (Years)

3

Course Fees

RM 59,000 (USD 14,048)

MQA No.

A9736

Degree Type

Internal Degree
Intake (Month)

January; May; & September

A-Level

Pass A-Levels or equivalent with a minimum of 2 principal passes.
UEC

UEC with minimum 5 credits.
SPM/STPM

Pass STPM or equivalent with a minimum of 2 principal passes.
Diploma

Diploma with minimum CGPA 2.00, with relevant field
Others

Applicants who possess other qualifications will be considered on a case-by-case basis.
English Requirements

International Student : minimum 5.0 IELTS or its equivalent

Year 1

Accounting

Convention Sales

Creative Design for Events

Fundamentals of Management

Integrated Marketing Communication for Events

Introduction to Business Event

Introduction to the Event Industry

IT Applications

Mechanics of Event Planning

Professional Development Skills

Special Event Management

Team Development Skills
Year 2

Business Statistics

Corporate and Incentive Travel Management

Entertainment Management

Event Production and Operation

Event Project Management

Event Risk Management

Human Resource Management

Legal Aspects for Hospitality and Tourism

Revenue and Profit Management

Service Quality Management

Elective 1

Elective 2
Year 3

Entrepreneurship

Honours Seminar Series

Project

Research Methodology

Elective 3

Elective 4

Internship
Electives

Hospitality

Events

Retail

Business

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