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Course Details
Bachelor of Mass Communication (Hons), in collaboration with the University of Hertfordshire, UK
INTI International University
Shortlist
Description
Course DETAILS
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Description
Students are taught to understand the characteristics and intricacies of the media’s role in society, in order to convey messages effectively using critical thinking skills. They will master the art of developing key messages and writing news releases in a dynamic manner. Potential journalists will learn the impact of different news and their consequences on society. Taking up this degree can help students develop persuasive and creative skills as well as strengthen their competence in critical and analytical thinking, while upholding professional standards.
Field of StudyCommunication & Broadcasting
Duration (Years)3
Course Fees (RM)RM 69,866 (USD 16,634)
MQA No.A7709
Degree TypeInternal Degree
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Intake (Month)
January; May; August
Entry Requirements
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A-level
A pass in A Level or its equivalent, with a minimum of Grade D in any two subjects, and a credit in English at SPM level or its equivalent.
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UEC
Pass UEC with 5 subjects at grade B including English
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Matriculation/Foundation
Matriculation/ Foundation qualification or its equivalent, with a minimum CGPA of 2.00 and a credit in English at SPM or its equivalent.
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SPM/STPM
A pass in STPM or its equivalent, with a minimum of Grade C (GP 2.00) in any two subjects, and a credit in English at SPM level
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Others
Other equivalent qualifications as recognised by the government of Malaysia
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Direct Entry to Year 2 of DegreeDiploma
A Diploma or its equivalent, with a minimum CGPA of 2.00 and a credit in English at SPM or its equivalent.
A Diploma in Media and Communication or its equivalent.
Diploma from any Politechnics recognised by the Ministry of Education or government of Malaysia with a minimum CGPA of 2.00, and a credit in English at SPM Level or its equivalent
OtherOther equivalent qualifications as recognised by the government of Malaysia
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English Requirements
IELTS 6.0 (with no less than 5.5 in any band)
Programme Structure
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Year 1
Academic Writing
Communication Technology
Communication Theory
General Elective Course
Introduction to Mass Communication
Introduction to Sociology
Mass Media & Society
Media Ethics
Social Psychology
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Year 2
Communication Law
Communication Research Methods
Cross-cultural Communication
General Elective Course
Introduction to Broadcasting
Introduction to Advertising
Introduction to Journalism
Organisational Communication
Principles of Public Relations
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Year 3
Final Year Project
General Elective Course
Internship
Issues in Mass Communication
Media Management
Professional Development
Majors (Choose one)Advertising
Advertising Copywriting
Creative Strategy Campaigns
Integrated Marketing Communication
Journalism
Feature Writing
News Reporting
Publication Design & Production
Public Relations
Public Opinion
Public Relations & Corporate Identity
Public Relations Writing
Broadcasting
Broadcasting Production
Digital Video & Sound Technology
TV Production Project
Communicative foreign languages (Choose one)French
German
Japanese
Mandarin
General elective** courses (Choose three)Consumer Behaviour
Cross-cultural Management
Desktop Publishing & Computer Graphics Editing
Foundations of Business Organisations
Foundations of Marketing
Marketing Planning
Organisational Behaviour
Principles of Information Technology
Web Design & Development with Multimedia
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MPU Subjects
Bahasa Kebangsaan A*
Community Service
Corporate Social Responsibility
Design Thinking
Ethnic Relations (Local students) / Communicating in Malay 2 (International students)
Islamic & Asian Civilisation (Local students) / Malaysian Studies 3 (International students)
Additional Information
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FeesRM 69,866 (USD 16634)