Course Details

Master of Business Administration (MBA) International Marketing in collaboration with Coventry University, UK

INTI International University




  • Description
    Designed for you to undertake the academic modules along with either an individual project based on an internship, consultancy or an academic dissertation. Equip yourself with profound knowledge in strategy, marketing, leadership, finance, global business and creativity to excel in your career.
    Field of Study

    Marketing & Sales

    Duration (Years)

    Full time: 1 year | Part time: 2 years

    Course Fees

    RM 41,410 (USD 9,859)

    MQA No.

  • Intake (Month)

    January; May; September

Entry Requirements

  • General Requirements

    Bachelor's Degree (Level 6 - MQF) with minimum CGPA of 2.50 OR
    Other qualifications equivalent to a Bachelor's Degree (Level 6 - MQF) with minimum CGPA of 2.50
    Second Class honours 2.2 or above ( a good honours undergraduate degree)
    Relevant professional qualification

    International students are subject to meet entry requirements that reflect similar qualifications and experience as stated above.
    To find country-specific entry requirements visit our international entry requirement page

  • English Requirements

    English Requirement
    A grade B in SPM/O Level English Prior to completing full degree programme taught and assessed in English OR
    Language proficiency at least Band 6.5 IELTS or equivalent

Programme Structure

  • Core Modules

    Business and management research methods or Entrepreneurship: Creating a Business Opportunity

    Leading in a Changing World

    Managerial Finance

    Marketing in a Global Age

    Strategic Management

    Final Project Choice - (Choose only one)


    Entrepreneurship: Developing a Business Plan

    Global Business Simulation

    Group Consulting Project

    Individual Consulting Project

    International Marketing Simulation


    Specialisation Modules:

    Buyer Behavior Analysis - The Psychology of Buying


    Digital Marketing

    Retail and Service Marketing

    We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated, please contact us for the latest information.

Additional Information

  • Fees
    RM 41,410 (USD 9,859)

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